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Salem
Cycle
This logo was created to obviously reflect the fact that
it is a bicycle store, but also to fit into the city where
it is. Salem, as most people know, is known as the Witch
City because of the witch scare and consequent trials
that happened in the 16 and 1700's. We incorporated all
of these recognizable images into this very successful
logo. |
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Chelsea's
Fine Women's Clothing
This design is for a fine women's clothing store. The
client wanted something that portrayed a casual, yet slightly
sophisticated feel. The store is named after the owners'
daughter, and therefore the design was ultimately based
off of what she looks like as well. |
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Amherst
Skatepark Committee
As part of the Amherst Skatepark Committee, Nick felt
it neccessary to help promote it's cause, and knowing
that a good logo is sometimes all you need to get your
foot in the door, he designed this skatepark-influenced
logo. This was a dream come true for the skateboarder
of 15 years turned graphic artist! |
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Revolve
The idea behind the revolve logo is that they wanted something
round-ish, yet stylistically different enough that it
would be recognizable. They also wanted it to reflect
the store's purpose - to outfit people with recycled clothing.
So we used letters from the name to create the little
guy on top. |
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Animal
Watch
Animal Watch is an interactive CD-ROM developed at UMass
Amherst to help teach mathematics. The program design
is such that the user needs to solve varying complexities
of math problems to help save endangered species in an
adventure game format. Therefore they wanted something
that showed the 3 animals they were focusing on, but in
a logo style format, and as something that would work
well on a CD. This is what we came up with. |
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Broken
Shackles
This is an independent record label created to support
the talent of Davinchi, and Davinchi and the Wrong Crowd.
The idea was to create an image that described the breaking
away from control and oppression in life and in the music
industry. The design is a very straight-forward approach
that works well in black and white. |
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The
Center for Knowledge Communication
The CKC as it is known is a creative group that is part
of the Computer Science department at UMass Amherst specializing
in teaching computer art, animation, and multimedia programming.
Therefore the tree of knowledge was used for this design.
Also, when the logo was created, there were 4 classes
that made up the CKC, which are represented by the 4 circles
that make up the leaf-area of the tree. |
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